After the Jasper wildfire, many homeowners and commercial property owners were shocked to learn that their insurance coverage was not enough to rebuild. Policies that were supposed to provide peace of mind are now falling short, leaving families and businesses facing massive out-of-pocket costs.

In most cases, insurers are not denying coverage outright. Instead, they are asserting that the policy limit is all that’s available—even where replacement cost, extended replacement cost, or guaranteed replacement coverage was expected to protect against exactly this scenario.

These disputes are becoming one of the most serious financial consequences of the Jasper fire.

Why Replacement Cost Problems Are Emerging After the Jasper Fire

Wildfires expose a problem that often goes unnoticed for years: underinsurance. Property values, construction costs, and code requirements rise over time, but policy limits often lag behind.

After a catastrophic loss like Jasper, insurers focus on one question:
What is the maximum amount we are contractually obligated to pay?

Policyholders are left asking a different question:
Why doesn’t my coverage actually replace what I lost?

Common Replacement Cost Disputes We Are Seeing in Jasper Claims

1. Insurers Saying the Policy Limit Is the Hard Cap

Many policyholders believed they had coverage that would fully rebuild their property. Insurers are now taking the position that:

The stated policy limit is the absolute maximum
Any shortfall is the owner’s responsibility
Rising construction costs are irrelevant

This ignores the role of extended or guaranteed replacement cost coverage, which is designed to protect against market volatility after major losses.

2. Restricting Guaranteed or Extended Replacement Coverage

Even where replacement cost enhancements exist, insurers are narrowing them by claiming:

The additional coverage is discretionary
It only applies if rebuilding begins immediately
It excludes certain materials, layouts, or upgrades
It does not cover increased costs caused by market conditions

In practice, these coverages are often far broader than insurers suggest.

3. Using Pre-Loss Valuations That Were Never Updated

Replacement cost disputes frequently arise because insurers rely on outdated valuations.

Common issues include:

Square footage errors
Underestimated quality of finishes
Failure to account for detached structures
No adjustment for Jasper’s tourism-driven construction market

Policyholders are rarely involved in these calculations—and only discover the problem after the loss.

4. Denying Code Upgrade and Bylaw Costs

Rebuilding after a wildfire often requires compliance with newer building codes and municipal bylaws.

Insurers may argue:

Code upgrades are excluded or capped
Only the damaged portion must meet new standards
The upgrades are “betterment” rather than replacement

These positions are frequently disputed, especially where bylaw or code upgrade coverage exists.

5. Pressuring Rebuild Decisions Before Costs Are Known

Insurers may push owners to:

Commit to rebuild scopes early
Accept lump-sum settlements
Proceed without finalized contractor pricing

Once these decisions are locked in, challenging underinsurance becomes far more difficult.

When Replacement Cost Positions May Be Wrong

Replacement cost disputes are not automatically resolved in the insurer’s favour. Their position may be wrong when:

The policy includes guaranteed or extended replacement language
Coverage wording is ambiguous
Valuations were prepared solely by the insurer
Code or bylaw coverage applies
The insurer failed to explain coverage limitations at renewal

In Alberta, insurance contracts are interpreted based on their wording and purpose—not internal insurer guidelines.

How Replacement Cost Disputes Can Be Challenged

Challenging underinsurance requires more than frustration—it requires evidence and analysis.

A proper challenge may involve:

Detailed policy interpretation
Independent rebuild estimates
Review of insurer valuation methods
Examination of code and bylaw requirements
Assessment of whether coverage was reasonably explained

These disputes often turn on what the policy was intended to do, not just what the insurer now says it does.

Why Legal Review Matters After a Wildfire

Replacement cost disputes are high-value and permanent. Once a claim is settled or a rebuild scope is finalized, recovering additional funds becomes extremely difficult.

A dedicated Alberta insurance lawyer can:

Analyze replacement cost and enhancement clauses
Identify unreasonable coverage restrictions
Preserve your rights before settlements are signed
Push back against insurer-controlled valuations
Escalate disputes when informal resolution fails

Insurers approach these files differently when replacement cost positions are formally challenged.

The “Home Field” Advantage

Jasper rebuilds are not standard construction projects. Labour shortages, seasonal constraints, remote logistics, and tourism-driven pricing all affect real replacement costs.

At Shiv Ganesh Professional Corporation, we represent policyholders only. We understand how replacement cost disputes arise after catastrophic losses—and how insurers try to limit exposure once the numbers escalate.

Don’t Accept Being “Underinsured” Without Advice

Many policyholders are told there is nothing that can be done once a policy limit is reached. That is not always true.

If your Jasper wildfire claim is falling short of actual rebuild costs, get advice before accepting a settlement or committing to a rebuild.

Underinsured after the Jasper fire?
Contact us today for a free consultation. We’ll review your policy, assess whether replacement cost coverage is being improperly limited, and you pay no legal fees unless we recover money for you.